Real creators.
Real stories.
Real results.
Rachayitha connects your brand with vetted UGC creators and manages everything in between — briefs, shoots, revisions, usage rights and delivery — so you get scroll-stopping content that actually converts.
Trusted by D2C brands across categories
Everything UGC, fully managed
You focus on growing the brand. We handle the creators, the content and the chaos.
Creator sourcing & vetting
We hand-pick creators from our network who match your audience, aesthetic and voice — every one screened for quality and reliability.
Briefs & scripting
Our strategists write hooks, scripts and shot-lists rooted in what performs on Instagram Reels, YouTube Shorts and paid social.
Content production
Product videos, unboxings, testimonials, tutorials, photos and voiceovers — shot authentically by real people, in real homes.
Editing & variations
Multiple hooks, cuts, captions and aspect ratios from every shoot, so your performance team always has fresh creatives to test.
Contracts & usage rights
Clear agreements, whitelisting access and paid-usage rights handled upfront. Creator payments are on us — one invoice for you.
Performance insights
We track which creators, hooks and formats win — and feed those learnings into every next batch of content.
From brief to live ads in four steps
A simple, transparent workflow with a dedicated account manager at every stage.
Discovery call
We learn your product, audience, goals and the platforms you're running on.
Creator match
You get a shortlist of creator profiles to approve — no endless DMs, no guesswork.
Create & review
Creators shoot to our brief. You review drafts and request changes in one place.
Deliver & scale
Ad-ready files land in your drive. Double down on winners with the next batch.
Scale content without scaling headaches
One partner for your entire UGC pipeline.
- Dedicated account manager & content strategist
- Creators matched to your niche and audience
- Unlimited revisions within scope
- Paid-usage rights included
Get paid to create what you love
Join a community of creators working with great brands.
- Steady flow of paid brand collaborations
- Clear briefs — no follower count required
- On-time payments, every time
- Feedback that helps you grow
Questions, answered
What exactly is UGC?
User-generated content (UGC) is content created by real people rather than polished studio productions — think testimonials, unboxings, tutorials and reviews. It feels native to social feeds and builds trust, which is why it consistently outperforms traditional ads.
How quickly will I receive content?
Most campaigns go from brief to first drafts within 7–10 days of product delivery to creators. Rush timelines are available on request.
Do I own the content?
Yes. Every package includes usage rights for organic and paid social. Extended rights, whitelisting and longer license periods can be added as needed.
Can I choose the creators?
Absolutely. We send you a curated shortlist of profiles with sample work, and you approve who you'd like to work with before anything goes into production.
I'm a creator with a small following. Can I join?
Yes! UGC is about content quality, not follower count. Apply with a few samples of your work and our team will get in touch.
Ready to tell your brand's story?
Tell us a bit about what you need. We'll get back within one business day with creator ideas and a tailored plan.
- support@rachayitha.com
- +91 70915 80114
- India · Working with brands worldwide